Insurance is one product that many Americans cannot live without. Almost every consumer has a home, vehicle, life, or health insurance policy. Selling insurance policies can be an effective way to generate income for your family.
Independent agents have the ability to help their customers select a customized insurance plan, but they don't have the resources of a large agency behind them. Joining an insurance cluster could be a simple and effective way to boost your success in the future.
Access to Sales Support
Sales is at the core of any successful insurance agency. You must be able to sell policies to your customers if you want to get paid. Larger insurance agencies have access to sales resources that might not be available to independent agents.
By joining an insurance cluster, you can access tools that will help improve your sales skills. Most insurance clusters offer their members reporting tools, payroll management, and sales support designed to boost the success of an independent agent.
Access More Carriers
If you have more options to offer your customers, you are more likely to sell an insurance policy. Independent agents are limited in the number of carriers they can work with.
Collective bargaining efforts give larger insurance clusters access to vast networks of carriers. You can maintain your independent status while still offering your customers the most affordable and comprehensive insurance plans available on the market today.
Networking Opportunities
Change can be a welcome thing when it improves the quality of your independent insurance agency's business administration, customer service, or sales support. Independent agencies don't come into contact with other agents or outside consultants as often as the agents working within larger insurance companies.
When you make the choice to join an insurance cluster, you will gain access to networking opportunities that can improve your business. Many insurance clusters host conferences and networking events to help their members gain valuable skills and knowledge that can contribute to your agency's overall success.
Business Structure Maintenance
Joining an insurance cluster differs significantly from undergoing a merger. You will not be forced to alter your marketing or underwriting contracts when you join an insurance cluster. This allows you to retain your independent business structure.
You will receive your payment directly from each insurance carrier that you work with after joining an insurance cluster, allowing you to reduce the costs of insurance coverage for your customers. Working within a business structure that you are familiar with prevents costly errors from compromising your success.